Five Steps to Creating Findable Websites for Small and Medium-sized Business

Billy Heaton 2 min read

Next, I build out a demonstration
site http://demo.overhaulindustries.com
for previewing how to use WordPress as a business website publishing tool.
These two task formed my product offering of a templated business website ;
basically an online brochure. Second, I created a
brochure website guide on how to prepare content; my goal was to establish
a fast turnaround, with content up front or early the project can avoid being
held up for content. To speed up the process and get the business owner
engaged I added a form to capture the content online; adding a few links to
push visitors to send my their content. Third, I added a PayPal button for the
deposit/payment; this gets me engaged in delivering a site quickly. The fourth
step was to document the process of delivering the website
project; an effort to help the client get to know how to work with me.
Finally, to close out the five step process… I set expectations on what a
winning project should result in – creating free leads online; basically
generating free listings on search engine results pages. This process of
documenting the experience of designing template solutions for small brochure
website projects lead to creating marketing materials to promote sales. This
content is a result of conversations I've had repeatedly over the years; why
not use the product myself? The results was the best layout and design I've
had on my business website in years, and using the platform I enjoy,
WordPress. Being excited about this discovery, I sent out an invitation my
email to friends, family and clients; I even had a good response. I expect
that I may complete 3-4 brochure websites in the next couple weeks. I look
forward to measuring the results. So now, I'm following up with the leads
using this 5 step approach:

Documentation to help you get started with your website projects

*Below are the links and outline of the process of working together with
Overhaul Industries in order to help you design your website to be found… *

Step 1: Getting started guide - to prepare your brochure website

Step 2: Partner with an expert - send us your content

Step 3: We start working on your project with a small deposit

Step 4: The process of delivering your website

Step 5: Review the results, your free listing in search engine results pages

About the Author

Billy Heaton
Billy Heaton

Software engineer with two decades of experience who favors Ruby and JavaScript to build web applications